4/20 Party for Your Right to Fight

Tokyo Smoke is hosting their first-ever in-person celebration in Toronto, this Wednesday, April 20th. Tokyo Smoke has been changing the public perception of cannabis since its inception through well-designed products and immersive experiences beyond just our retail locations. We provide our community with inspiring experiences to help them explore & pursue their purpose, shaping & guiding their lives. This 4/20 will be no different. Join us in celebrating this iconic cannabis holiday in-person in Toronto.
This event will have some top Canadian talent, including DJ Baby Q, comedian Mike Rita and performances by Shaq Provo.
DJ Baby Q is a Toronto-based DJ and digital content creator with over 2.4 million likes on TikTok and over 120k followers. Dubbed "The Transition Queen" by her TikTok followers, Q is best known for her viral mashups and blending. Her ability to transition between any 2 songs smoothly is her highlight and got her nominated for 'Best Audio Mashup' at the 2021 VMAs.
Comedian Mike Rita has become a veteran of the Canadian comedy scene after winning Second City’s Tim Sims Award for best new comic. He has since appeared on Much Music, CBC Radio, Just For Laughs Montreal, and JFL 42, and hosts the comedy set ‘Stoner Sundays’.
Finally, Shaq Provo, is a Tokyo Smoke educator and a versatile artist making his name out of the Westend of Toronto, Canada. He's been making music since he was 10 years old and has since turned his passion into a career.
Your ticket will get you access to:
🍃 Food, non-alcoholic beverages, games, swag, giveaways & entertainment for the night!
🍃 Performances by comedian Mike Rita + Friends, DJ Baby Q & Shaq Provo.
🍃 Experience Bud Buffet's immersive canna-bar including beverage infusion, rosin pressing, a rolling station and the vapor lounge
🍃 PLUS, enjoy an elevated experience if you are part of The High Roller Club, our loyalty program.
All proceeds will be donated to Pardons Canada, helping expunge Canadians carrying criminal records for non-violent cannabis convictions.
We can't wait to see you there! RSVP now while tickets are still available.
Purchase Ticket on Eventbrite: https://bit.ly/3rgDF4U
Facebook Event: https://fb.me/e/1QdvMtA15
KIND magazine talked to Jordan Caroe from Tokyo Smoke to get the inside scoop of their righteous party.
KIND: Tell me about the Tokyo Smoke event in Toronto on 4/20 and the significance of donating all of the proceeds to Pardons Canada.
JORDAN CAROE: It is important that we work together to help reduce the stigma around cannabis use. We're calling on the Canadian government to expunge Canadians carrying criminal records for non-violent cannabis convictions that are now legal under current laws.
It’s been over three years since cannabis was legalized in Canada, yet we’re still battling stigmas and preconceptions. Hundreds of Canadians are unable to live their lives to the fullest due to non-violent, minor cannabis convictions that remain on their records. This affects many parts of their lives—from being unable to travel to the States to renting a home and getting a job.
But 4/20 is also about celebrating how far we have come—and after two years of the pandemic, it's important to Tokyo Smoke to lead the charge in celebrating with our stores and our customers. The Tokyo Smoke event at Airship 37 is about bringing together brands, educators, and customers to enjoy the day and an opportunity to learn more about the world of cannabis.
KIND: What is Pardons Canada all about?
JC: Pardons Canada is a Canadian non-profit organization assisting individuals in obtaining Pardons. A Pardon / Record Suspension allows people who were convicted of a criminal offence, but have completed their sentence and demonstrated they are law-abiding citizens, to have their criminal record kept separate and apart from other criminal records.
What's the connection between the legal industry and Pardons Canada and what more do you think the legal industry could do? We are a cannabis retailer, and we know how fortunate we are to be in space after legalization. We also know that individuals are still being penalized in their day-to-day life for non-violent cannabis charges from pre-legalization. ​It's important to us to continue work to remove stigma around cannabis.​
KIND: And what does 4/20 mean to your brand?
JC: 4/20, as a cannabis holiday, obviously takes on a certain significance. What does the day mean to you? 4/20 not only is a fun day to celebrate cannabis but it represents the journey cannabis, and the community has gone on. The term represents community to us. It represents this untold bond between cannabis users and acceptance.
KIND: How many Tokyo Smokes are there currently across the country and do you think charitable events like this are something we might see nationwide?
JC: There are 61 locations in Ontario and 74 across Canada. We also continue to grow with new Ontario stores rolling into a city near you. Tokyo Smoke will be rolling out a ton of charitable initiatives and events nationwide very soon.
KIND: What's your dream result for your 4/20 activation?
JC: We are so excited to bring the cannabis community together, in-person after these last couple years. We'd love to make this an annual celebration, putting Tokyo Smoke and our partners, at the forefront of this huge cannabis holiday.
JC: And lastly, for folks outside of Toronto, but who are also onboard with Pardons Canada's mission, how can they get involved?
TOKYO SMOKE: We encourage everyone to sign Flowr's change.org petition here: https://www.change.org/p/calling-on-the-canadian-government-to-expunge-non-violent-cannabis-convictions or donate directly to Pardons Canada here.